Taking a Weekly Briefly Break

The Weekly Briefly went on accidental hiatus as I’ve been spending all my time over the past month with the launch of the Focus Course. Now, on the heels of that launch, and a relatively busy year, I’m taking some time off to be with family and plan for the next season of the show. I’m putting a pause to the Weekly Briefly podcast for the next few weeks and will be back in late August. Talk to you then!

WWDC 2015: Highlights and Awesomeness

I’m back from San Francisco and am glad to return to the podcast microphone. Yes, I hear you, I could have taken my podcast rig with me, but I went to SF to meet with friends and peers in the industry and drink delicious coffee and so I had very little time for “work” stuff. I’m bad at multitasking.

On today’s show I talk about the highlights from the WWDC Keynote (there are many), Apple Music, and my thoughts on Apple’s new publishing platform slash RSS reader slash news aggregator, Apple News.

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Money Buys Opportunity

On this week’s show I want to unpack the topic of money. I’ve been asking people what’s their biggest challenge is when it comes to doing work that matters. And a lot of people say money. As in, a lack of money.

I wrote about this on shawnblanc.net this past Wednesday. Today I want to share more about my own personal approach to money and how it helps me to do my best creative work. I also want as share some ideas to think outside the box for those who see money as a hurdle for doing work that matters.

Your Best Creative Work

On today’s show I want to talk about doing your best creative work. What does that even mean?

Here’s a picture of someone doing her best creative work:

She shows up every day. When it’s easy and when it’s hard. It doesn’t matter. She is committed.

This is something only she can do. Yet even still, it might not all work out as planned. There is no clear path about comes next. There is a lot of guessing. There is fear.

Some days the work is so much harder than others. Some days everything comes together and it’s amazing. At the end of the day, it’s always rewarding.

She is telling a story. Every day she is trying to connect with others. Her work is emotional. Relational. There is learning. Teaching. Guessing. Loving. She is a mother.

* * *

When we talk about “doing our best creative work”, it’s easy to define creativity as “artsy”. Writing. Designing. Taking photographs. But creative work happens in a variety of forms.

I was recently talking to a friend of mine who is a project manager, and he very much views his work as creative. Creating a spreadsheet to analyze data — that is a form of creativity, and it should be validated as creative. The way a mother or father raises their children and the tactics they deploy. The choices we make as freelancers, small-business owners, founders, or CEOs. It’s all creative

The scope of creativity and meaningful work goes far beyond art.

Any degree of freedom you use to do your work means you have a choice about how you go about it. And that is creativity. You’ve been given the gift of choice, and you can use that to give back and do work that matters.

* * *

What do you think about when you think about art and creativity?

I think about emotions. Fear, doubt, joy, happiness, love, and honesty.

I think about telling a story. Encouraging, inspiring, educating, and entertaining others.

I think about people. Relationships and connecting.

* * *

Doing my best creative work is an amalgamation of both doing work that matters and also taking joy in the journey.

  • Meaningful work, work that matters, is something that I have to do. I am compelled to do it. If it doesn’t work out, if nobody likes it, if I never make a dollar, that’s unfortunate. But I still had to do it. And so, if it didn’t work out or it didn’t make a dollar, I have to figure out how to keep doing it better.
 Meaningful work is also something which I hope will make the lives of other people better. Either by entertaining them, educating them, or helping them in their journey.

  • Having joy in the journey is just that. Having fun. Pursuing “mastery”. Being present in the moment. Getting in the zone. Creating without inhibition. Trusting your gut.

Put these two together, and boom. You’ve got yourself a recipe for your best creative work.

When you define your best creative work like this, it changes everything. Suddenly it’s less about the quality of art you produce and it’s more about being valuable, meaningful, and honest.

And you realize that your best creative work is part of every area of your life: work, family, rest, personal life, etc.

Doing your best creative work every day is a choice. You get to choose to do work that matters.

I try to make that choice when I’m at my keyboard, when I’m on a date with my wife, when I have half an hour of quiet alone time, and when I’m playing catch in the back yard with my two boys. In those moments, it’s not about the context. Art. Relationships. Business. Each one is a chance to choose to be honest, true, vulnerable, and personal.

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Avoiding Burnout

Today’s show I want to talk about “learning”. More accurately, I want to talk about how thirsty you are to do your best creative work. Because it takes more than just showing up every day to do our best creative work. And if we focus too much on just the output we are doing (without taking time to learn and grow) then it can easily lead to burn out.

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Show Notes and Transcript

I used to hate to read. I didn’t think I hated it, but I did.

I never wanted to read. I never enjoyed it. Reading felt like a waste of time. Unless I was on vacation. But reading during work hours? No way.

Four years ago I had no idea what I was doing. When I first started writing shawnblanc.net full time, I was clueless and afraid.

In the words of Ray Bradbury, “I did what most writers do at their beginnings: emulated my elders, imitated my peers, thus turning away from any possibility of discovering truths beneath my skin and behind my eyes.”

Those early years of writing this site were difficult. They were fun, to be sure, but they were hurried. I held on to this sense that I had to keep up with the pace of the internet. And on top of that, I didn’t know what sort of writer I wanted to be or what sort of things I wanted to publish on the site. So I was running around in a hurry to publish who knows what.

Nearly all my attention was focused on publishing.

Frequency (not consistency). That was my primary measure of success. Or, at least, that’s what I assumed all the paying members wanted: more published words every day.

They tell you to ship early and ship often. As a writer, shipping means getting your words onto the page and then getting them out there into the world.

My focus was so intent on the frequency of my publishing that I rarely felt liberty to do anything that took me away from getting at least one or two links up every day. This was folly.

In his book, First Things First, Stephen Covey writes about what he calls “Sharpening the Saw”.

We often get so busy “sawing” (producing results) that we forget to “sharpen our saw” (maintain or increase our capacity to produce results in the future). We may neglect to exercise, or fail to develop key relationships. We may not be clear about what’s important and meaningful to us. If we fail to build our personal capacity in these areas, we quickly become “dulled,” and worn out from the imbalance. We’re unable to move forward as effectively in the other roles of our lives.

Maintaining and increasing our capacity is foundational for success in every area of our life. In short, don’t stop learning; don’t stop training.

But I rarely ever took time to read and study. I never took mid-day breaks. Even though I could set my own schedule, I usually worked evenings and weekends just to keep up frequency (not because I was working on something specific that had me motivated).

My intense focus on frequency burned me out. Many times. By the grace of God, I didn’t quit.

Here’s an entry I wrote in my Day One almost two years ago:

What do you do when you look at the work you’ve been doing for the past day or week or month and you think, this sucks? I don’t know if there’s an answer or not for getting past crappy work, but I bet you a sandwich the answer probably involves doing more crappy work.

Do as much as you can. Keep writing. Keep making. Write 1,000 crappy words every day. Then put them in a drawer and pretend they don’t exist lest you get depressed.

In my years of writing and doing creative-y stuff, I’ve discovered the difference between burnout and frustration. Between immaturity and fear.

Doing our best creative work every day is a hard and frightful task. But we’re in it for the long haul. We have to remember that there is a lot more to it than merely showing up to do the work.

Showing up to do the work is the brave and noble part of the endeavor. It’s what all the books and motivational posters focus on. And for good reason: if we don’t show up, well then, we’re not actually doing the work.

But let us not get so busy producing that we forget to maintain or increase our capacity to keep producing results.


For me, there were a lot of reasons I hated the idea of learning and improving in my “early years” as a writer. (I put “early years” in quotes because I’ve been a full-time writer for all of 4 years now. I’ve still got about 46 years to go before I’m out of the “early years”. But, the reasons I despised learning in those days were because:)

  • I was focused on the new and the now.
  • I cared too much about my site’s stats.
  • I thought I needed to keep up with the speed of the Internet in order to be interesting and relevant.
  • I didn’t have a long-term goal for any of my writing endeavors, other than to write about what was interesting to me today.

This is not to say that the work I was doing was bad, or wrong. Not at all. I’m exceedingly proud of the links and articles I have published here over the years. But where I needed change was in the foundation from which my writing grew.

I’m still as nerdy about apps and gadgets as I always was. Over the years, however, I’ve found a different pace that works better for me. Partly necessitated by becoming a dad.

I don’t want any of my websites to publish at the speed of the Internet. Because it is impossible to keep up with unless you neglect everything else in your life. And even then, you can only keep up with a tiny sliver of the real-time Web. It can be fun for a while, but it’s not healthy or sustainable for anyone who wants to do meaningful work for decades.

Far more valuable to me than speed and ”First!” are things such as thoughtfulness, whimsy, helpfulness, and long-term relevancy. In my experience, many of these values hide themselves from environments where urgency is the dominant motivational factor.

Who can be thoughtful when they’re in a rush?

Hurry up and be thoughtful! Hurry up and be clever! Hurry up and be helpful! Hurry up, but don’t mess up!

For me, I find much more satisfaction creating something with a long-tail of relevancy than a momentary flash in the pan. And it’s out of this contentment to publish at a slower frequency that I re-discovered the value of learning.

* * *

The value of learning

Would you scoff at the farmer who spends time keeping his tools in good working condition? Would you scoff at the painter who spends time cleaning her brushes? What about the scientist who spends time doing research and experimenting? Or the athlete who practices?

Of course not.

There is a strong connection between practicing and learning and then doing.

You must have both. Some people spend their whole life in school, never creating anything on their own. Others create, do the work, but think that’s the only thing that matters.

I know I fell into that latter group. All my focus was on making and doing and publishing. So much so that I despised learning and researching and giving my mind time to rest and think.

Professor Mihaly Csikszentmihalyi (Cheeck-sent-me-hai—lee) is a noted psychologist, and the architect the notion called Flow.

Csikszentmihalyi’s theory is that people are happiest when they are in a state of Flow — a state of concentration or complete absorption with the activity at hand and the situation. It is a state in which people are so involved in an activity that nothing else seems to matter.

Finding flow in our everyday lives is important for several reasons.

  • It increases our happiness
  • It gives us a focus on effectiveness
  • It’s where we do our best creative work
  • It’s how we make progress
  • It helps us to learn new skills

However, finding flow can be challenging; it requires more activation energy. It’s much easier to just turn on the television than it is to get out the paint brushes and a new canvas and change into our artist’s painting clothes. But the latter is where we are more likely to get in the zone, to become lost in our work.

But here’s what I’m getting at: The experience of flow acts as a magnet for learning.

When we are working on something that is challenging to us and which requires the highest level of our skills, then we want to learn. Not only do we learn in the midst of our work, but our work drives our desire to learn more.

And learning — or, as Stephen Covey puts it: “sharpening the saw” — is critical to growth and quality for all the areas of our life: spiritual, physical, relational, recreational, vocational, and economical.

How Thirsty Are You?

As part of my own journey in creating The Focus Course, I’ve become a student of topics such as doing meaningful work, diligence, focus, distractions, work/life balance, and more.

I’ve always been a student of these, but mostly through my own trial and error. Now that I am building a platform to teach others, I wanted to know what smarter men and women than I have had to say about these topics.

Between my bookshelf and my Kindle there are more than 50 books about creativity, business, time management, goal setting, imposter syndrome, productivity, workaholism, parenting, and more. I’ve read all but the last few.

For a while I was getting a new book delivered 3-4 times per week (thank you, Amazon Prime). My wife, lovingly, joked that I’d gone off the deep end…

I bought the books in paperback or hardback because I wanted to highlight them, write in them, dogear them, put sticky notes in them, and have three books open all at once to compare and contrast them if I wanted to.

In his book, What to Do When it’s Your Turn, Seth Godin writes that “the internet means you can learn anything you want, if you are thirsty enough to do the work to learn it.”

And yet, despite this vast ocean of awesomeness, most of us don’t really want to learn anything. We’d rather zone out on Twitter or Netflix. Or burn out trying to make something with the sole aim that it’ll go viral.

Godin continues:

More than 100,000 people regularly sign up for advanced computer science courses online, courses that are taught by great professors and are free to all who enroll. Shockingly, 99 percent — 99 percent! — of the students drop out before they finish the course.

Not thirsty enough.

Learning is a chance to take a risk. To try something new. To observe and evaluate. To ask a question and then listen to the answer. It’s a chance to discover. To have a revelation. To have a conversation.

We learn by reading, listening, observing, doing, teaching, failing, fixing.

We can maintain and increase our capacity in all areas of our life. Ask your spouse if she has a new favorite song. Ask your co-workers what they’re struggling with at work. Watch a YouTube video about woodworking and spend the weekend making a wobbly bench with your kids.

Learning helps us to do better work. It also helps us connect with others.

It took me a few years to come to grips with the fact that it was okay for me to take time away from “producing” in order to maintain and increase my capacity to do creative work. And once I did, I realized how valuable it was to always be learning.

Joy in the Journey

The best musicians in the world practice every single day. For hours a day. And they don’t just practice their favorite songs and coolest licks — they practice the techniques and scales and fills that they’re bad at.

I studied martial arts for over a decade, and we did the same stretches and basic moves at the start of every class every time. Even after I received my black belt, we were still practicing basic front stance and middle punch.

You write a book by writing it. Thinking about it, outlining it, researching for it, yeah you’ve got to do these. But you’ve also got to sit down and write it. Even if you can write 1,000 words every day, you’re looking at a couple of months to write the first draft.

Something the best musicians, the martial artists, and writers all have in common is more than just commitment and fortitude. More than just routine. They have a joy in the journey.

And while the musician, martial artist, and writer all have goals they’re working toward, the goal is not the primary motivation. When we delight in the journey, then the daily grind becomes what we get to do. Not something we have to do.

In his book, Mastery, George Leonard writes that “love of your work, willingness to stay with it even in the absence of extrinsic reward, is good food and drink.”

When we’re doing work that matters there is no finally moment. The tension and the difficulty never go away. The distractions and excuses will always be around. Hard work will always be hard work. The goal is not to eliminate the tension but to thrive in the midst of it.

* * *

In my experience, the most successful, productive, and joyful people are those who live with a dual state of motivation:

  1. They are driven to attain their goals.
  2. They delight in the journey and live in the moment.

Apple Watch and The Just Checks

I began wearing a watch several years ago — maybe four years ago — because I was tired of constantly pulling my pone out of my pocket in order to check the time only to find myself suddenly checking email, Twitter, etc.

I’ve had an iPhone since the beginning. It’s my favorite gadget of all time. Literally for like 8 years this thing has never been more than an arm’s distance away. But the advantages of the technology also bring some disadvantages.

It’s not so easy to be bored anymore. Like, you have to choose to be bored. It used to be that boredom chose you — you were somewhere and you were waiting and there was nothing to do and you were bored. Now, you’re never bored. You can see pictures of some stranger surfing on the other side of the world, or get a live video stream of someone’s hike over Tokyo. This stuff is amazing.

So I have to be proactive about my boredom and my down time. We all do. Which begs the question of how the Apple Watch comes in to play? For those who want to waste less time with their digital devices, will Apple Watch make that easier or harder? Honestly, I don’t yet know.

Show Notes & Other Links

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7 Reasons Daily Habits Are Awesome

Today I want to talk about the purpose of (and the science behind) lifestyle practices and daily habits.

This topic is one of the most important issues of my life. I have a personal commitment to live with intentionality in as many areas of my life as I can. I want to be intentional in my marriage and in how I raise my boys. I want to be intentional with my business and family finances, with my creative work, with how I spend my time, with my diet, and more.

A daily habit / a lifestyle practice is something you do as part of your normal routine of life.

  1. It should provide regular space in your life to make progress toward your goal.

  2. It’s something that in and of itself is a healthy thing to do.

Here’s an example: setting out your clothes the night before you go to bed.

Why? For one, this is something simple and easy to do at the end of your day that will make your future life a little bit easier. It’s the current you helping the future you by removing something from your task list for tomorrow morning. 


Also, setting out your clothes the night before is a way to help strengthen your independent will — your personal integrity. You’re are making a commitment to yourself about the outfit you’re going to wear tomorrow. When you follow through with that commitment, it’s a small step toward building your personal integrity. And I believe deep personal integrity is at the bedrock of living a focused life.

Setting out your clothes makes for a great daily habit because pre-deciding and placing routine around some of the trivial, everyday choices of life will give you more energy in your day-to-day to tackle difficult problems, do meaningful work, spend time with friends and family, rest, etc.

Steve Jobs wore a black turtleneck, jeans, and New Balance sneakers every day. Albert Einstein had his sweatshirt. Even President Obama wears only gray or blue suits.


I’ve written before about how productivity tends to be defined by how well we use our task management systems, how organized our calendar app is, how fast we can blaze through a pile of emails, and how fluidly we flow from one meeting to the next.

The problem with those metrics is that they usually reward effective busywork while giving little dignity to meaningful work.

More focus on consistently giving our time and attention to the things which are most important.

Daily habits are the ahem “essence” of meaningful productivity. The are set by your values and your vision, and by practicing them you are exercising your integrity, personal character, generosity, kindness, etc.

There’s this awesome Benjamin Franklin quote, where he says: “Human felicity is produced not as much by great pieces of good fortune that seldom happen as by little advantages that occur every day.”

When we have daily habits, they give us the opportunities to create little advantages every day so we are making real progress towards our goals and ideas.

So, all that said, here are a few other reasons why you might want to consider daily habits:

1: They create space

Henri Nouwen:

If I were to let my life be taken over by what is urgent, I might very well never get around to what is essential.

Urgent tasks will always find us. Which is why we have to be proactive about making time and space for the important tasks.

Daily habits keep us on track to accomplish our goals and implement our ideas. They make space for us to show up every day and do the important things. Without daily habits we just react to whatever is most urgent, rarely making meaningful progress on work that matters.

And here is another quote from Gretchen Rubin, from her interview in the book Managing Your Day to Day:

Because I write every day, no one day’s work seems particularly important. I have good days and I have bad days. Some days, I don’t get much done at all. But that’s okay, because I know I’m working steadily. My consequent lack of anxiety puts me in a more playful frame of mind and allows me to experiment and take risks.

2: They Serve as Bumpers

Bumpers in a bowling alley go up so that even when the bowling ball is rolling all over the place it at least stays out of the gutter. Daily habits serve as bumpers, just like in a bowling alley, that keep us on track. Lifestyle practices help you stay out of the gutter.

3: They help us do what we want

Something that causes great stress in our lives is when our actions and behaviors don’t line up with our vision and values.

When we have our daily habits in place, they serve as a plumb line for identifying what the important work is and enabling us to do it.

4: It’s how we thrive in the midst of tension

When our decision-making ability runs low, we tend to make dumb choices. But we can cut those dumb choices off at the pass, by determining ahead of time what to do in those moments of “weakness”.

Truth be told, when our willpower is low, it’s not actually a moment of weakness. It’s just part of life — all of us only have so much mental energy in a day.

However, that doesn’t mean that when our willpower is low the only option is to binge-watch Netflix with a bag of potato chips. If you know that you hit a creative slump every day around 1pm, then why not plan to go to the gym? Not only does this serve your goal to be physically healthy, it also serves as an excellent way to let your mind take a rest.

5: Automating Inconsequential Decisions and reserving our willpower

As I mentioned at the beginning, daily habits are a way to help our future selves.

We only have so much decision-making ability or creative imagination throughout the day. The more we can automate the inconsequential areas of our lives, the the more energy and strength we have for doing our most important work.

6: Help us to focus on the path and the joy of the journey, not just waiting to arrive at a destination

Lifestyle practices not only move us toward our goal, but also help us to produce the fruits of character and values that are important to us.

Say you have a long term goal that by the time your kids are seniors in high-school they’ll be able to make decisions all on their own. It sounds insane, right? But the moment they graduate and move out of the house they’ll be in that position, so why not let them get at least a year under their belt while living in the home to learn how to be responsible?

Well, you wouldn’t just send them to a class called “How to Be Responsible” the summer before their senior year. No, training them in the way they should go takes years and years of consistent role modeling, mentoring, teaching, and setting an example. A goal like that will literally not be achieved without a corresponding lifestyle practice.

7. One daily habit is like a “gateway drug” to another

What I’ve found is that each area of my life serves as doorway to the others. Once you establish a lifestyle practice in one area — say, budgeting your money — then that gives you the momentum to tackle another area, such as eating healthier.

Examples of daily habits

  • Wake up at the same time every morning — early enough to write for 30 minutes or to come up with 10 new ideas (or both).
  • Spend time in quiet prayer and/or meditation — forgiving other people, forgiving yourself
  • Exercise, even just walking an extra 15 minutes a day will change your life
  • Be non-critical and non-judgmental of others
  • Be 100% honest (but not a tactless jerk)
  • Read something motivational, educational, or inspirational
  • Stop watching TV
  • Cut out all the (negative) news intake of your day
  • Quit Facebook
  • Don’t eat sugar
  • Don’t drink alcohol
  • Don’t eat junk or fast food
  • Always take the stairs
  • Don’t use a credit card (use a debit card or cash instead)
  • Journal
  • Wear the same outfit every day (Steve Jobs, Albert Einstein, and President Obama all did this)
  • Don’t set client deadlines for Mondays
  • Work 1/2 days on Friday
  • Give to charity
  • Compliment others

Duty to delight

Do something simple. Don’t be a hero because if you go crazy your life will push back — things naturally like to stay in a resting state.

Once you’ve picked a single daily habit, try it for 30 days. And then commit for another 30 days.

At first it’ll be fun. But then it will be hard. So start with something you know you can do and stick with it.

In short, choose your attitude and your actions every day until eventually they choose you back.



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On Fear, Perseverance, and Meaningful Work: 4 Years Making a Living Online

This week’s episode is longer than normal because it’s jam packed with stories and advice from the past four years of making a living online.

I share ins and outs, fears and motivations, challenges and victories. Highlights include:

  • Why I quit my job to write shawnblanc.net for a living.
  • The launch of my members-only podcast and how I thought it was so audacious to charge $3/month.
  • The shift I see related to advertising as a significant business model.
  • Building and launching Delight is in the Details versions 1 and 2 — including what I learned about how an idea needs to mature and grow, how my idealistic approach to marketing isn’t practical, and how I felt like a fraud when I wanted to charge $29 for the complete bundle.
  • And my latest project, The Focus Course, and the challenges and fears I’m facing with it right now.

Episode Links

How to get it all done

On my weekly newsletter, The Fight Spot, I ask people what their biggest challenge is related to focus and doing their best creative work.

One very common issue is the issue of having more ideas than time. People have so many interesting, exciting, or important projects they are working on that they don’t know where to start. They feel overwhelmed by options. They have too much to do. And so one very common question is “How do I get it all done?”

I often have to ask myself this question. How am I going to get it all done?

Last summer, I was in San Francisco for WWDC, and I was talking about this issue with a friend. He’s an iPhone app developer and he literally has dozens of apps and web services out there. I ask him how he juggles his focus and priorities.

For me, at times I feel stretched thin with “just” my 3 websites and podcast. I know that I do my best work when I am head down and focused on just one project and it’s all I think about until I’m done.

But sometimes that’s not an option (or is it?).

My friend said that to have multiple projects you have to be okay with letting one or more of them be neglected for a time while you work on the others. And, in his experience, coming back to an app and working hard to ship a big update, he often wouldn’t even see a big spike in new sales. So the update wasn’t even worth it all that much in the short term.


Let me start by saying that I don’t know the answer, here. There isn’t one universal rule here. You have to trust your gut and know your situation to make the call if you’re going to keep juggling many projects or if you’re going to let some go to focus on one.

That said, for those of us who have several projects and ideas all going at the same time, how do we juggle them?

Here are some suggestions:

  1. Identify your roles and goals: you need balance in your life, so step back and identify your roles (parent, boss, employee, self-improver, etc.) And make sure that you’re not spending the vast majority of your time in just one of those roles.

  2. Reduce the scope: consider scaling back what “1.0” looks like, so it’s something that is attainable. And consider lowering your bar of perfectionism — my friend Sean McCabe says we ought to aim for 90% complete (instead of 99%).

  3. Reduce your project load: do you have to be doing all the projects right now? Can one or more of them be put on pause? Instead of doing three projects all simultaneously, can you do one at a time? Even on a week-to-week basis?

  4. Get help: consider delegating and/or hiring others to help you.

  5. Learn to say no to your own ideas: In The Focus Course, there is a day dedicated to ideation and strengthening our creative imagination. One of the benefits to this exercise is that you learn you have more ideas than time, and you don’t have to be a slave to your good ideas. We all will have ideas that we want to do, but the existence of them doesn’t mean we are now obligated to flesh them out.

  6. Spend less time on counterfeit rest: things like television, video games, social media, mindless internet surfing — these things can be time sinks. Moreover, they don’t leave us feeling refreshed, motivated, or recharged. You most definitely need breaks and time to rest, but there are some great ways to do it other than zoning out.

  7. Plan ahead: your productive tomorrow starts today. What is one thing you can do now that will improve life for your future self? Go to bed on time, set out your clothes for tomorrow, write down the first thing you’re going to do when you sit down to work in the morning, etc. This will give you a head start on your projects.

A podcast by Shawn Blanc